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'It could be so much better': Local business leaders respond to sobering Suffolk Chamber economic survey

Feature
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As the Suffolk Chamber's latest survey reveals business confidence is at a two-year low, local leaders speak out about navigating through mounting tax pressures and economic uncertainty.

The latest Quarterly Economic Survey from Suffolk Chamber of Commerce paints a stark picture of business sentiment across the county, with more than 80% of respondents now citing tax concerns as their primary worry - double the number from just twelve months ago.

This dramatic shift marks the first time that taxation has significantly overshadowed inflation in recent years, with price rise concerns dropping to 40%, their lowest level since Q2 2021.

"This survey makes for rather grim reading as local growth and confidence seem to be in danger of leaking away," says Paul Simon, head of public affairs at the Suffolk Chamber of Commerce, highlighting the growing pessimism among the county's business community.

It could be so much better, says Attwells Solicitors CEO Nick Attwell

For Nick Attwell, CEO of Attwells Solicitors , the property sector's challenges epitomise the broader investment paralysis:

Opinion

The New Year should be a time of excitement and growth plans, but from my conversations with many local SMEs, confidence is fragile, and investment decisions are on hold for now.

The imminent increase in national insurance means employers are faced with a tax on jobs and need to think hard about what to do on wage rises or new hires this year.

The proposed cuts to the Apprenticeship Levy mean the number of opportunities for young people will be limited, and it need not be so.

The government sets the tone, and local business leaders want to hear a much more pro-business voice and then action, encouraging local entrepreneurs to continue to invest and grow the jobs in Suffolk that we know we can.

Attwell also notes that with stubbornly high borrowing rates and rising Stamp Duty Land Tax, many businesses are reluctant to commit to property investments. This hesitancy is reflected in the Chamber's data, showing significant declines in capital investment across sectors – down 21 percentage points for manufacturers and 17 percentage points for service firms.

Amidst the challenges lies opportunities for small businesses, says RSZ Accountancy Director Nick Hampton

The impact of recent tax changes is creating a two-tier effect across Suffolk's business landscape, according to Nick Hampton, Director of RSZ Accountancy. "A big company is going to be massively affected by the National Insurance increase, with Marks and Spencer reporting an expected £60m additional taxes," he explains, citing M&S Chief Executive Stuart Machine.

However, smaller businesses might find some silver linings, particularly with the increase in Employment Allowance from £5,000 to £10,500.

Hampton illustrates this with a practical example: "A business employing four staff on £25,000 per annum would have been paying approximately £3,800 per annum in Employers National Insurance after allowances, but will now be paying £1,500."

He also raises the opportunity for small businesses to increase prices:

Opinion

Whilst it's always going to be unpopular to increase your prices to your customers, the public has seen through mass media that they should expect price hikes for most things they buy, so it's a good time to do so, as everyone else will be.

Tough times for employers of part-time staff, says Funeral Director David Button

On the front lines of small business operations, David Button of David Button Funeral Directors  represents many service sector firms grappling with increased employment costs.

Opinion

We employ mainly part-time staff, so the reduction in the threshold for employer NI contributions will come into effect for the majority of our employees.

We pay our staff above the minimum wage but the increase in the National Minimum Wage means that we need to reassess our pay structure accordingly.

The changes mean we have to continue to regularly monitor our business performance and margins without always being able to pass these on to families to remain competitive.

The changes the government has made, particularly in relation to employee costs, impacts small businesses at an already difficult time.

While the service sector has seen some welcome quarter-on-quarter improvements in domestic and overseas sales and orders, net balances remain in negative territory.

The manufacturing sector faces particularly challenging conditions, with the survey revealing declines across almost every measurement except export sales, which saw an encouraging eight percentage point increase. However, domestic sales have declined by 22 percentage points, while investment in training has contracted by a concerning 39 percentage points. Most concerning is the 49-percentage point drop in confidence, pushing Suffolk's manufacturing sentiment to its lowest point in two years.

The need for strategic infrastructure investment in Suffolk

Looking ahead, the Chamber is advocating for strategic infrastructure investments to boost regional competitiveness. "The Suffolk Convention identified the key countywide economic priority as investment in the Ely and Haughley rail junctions," explains Simon, emphasising how such improvements could enhance decarbonised rail freight capacities from local ports.

Despite the challenges, Suffolk's business community maintains its characteristic resilience. As Attwell notes, "Suffolk businesspeople are a careful and resilient lot and will weather economic conditions and negative policy."

However, he, like many others, calls for a stronger pro-business voice from the government, accompanied by concrete action to encourage local entrepreneurship and investment.

The bottom line

The message from Suffolk's business leaders is clear: while they're prepared to navigate through current challenges, the mounting tax burden risks stifling growth and investment at a crucial time for the economy.

With the Chamber's survey showing business confidence at concerning levels, the call for government support - particularly through infrastructure investment and tax relief - has never been more urgent.

Attwells Solicitors

An award-winning local law firm. Attwells is rated as "Excellent" on Review Solicitors and holds an impressive 4.8/5 on Feefo.

Attwells staff outside their Ipswich office

RSZ Accountancy

RSZ Accountancy provides digital accountancy and bookkeeping services that save SMEs time and tax.

RSZ accountancy team at an exhibition
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Over 600 products, zero waste: Ipswich's only refill shop gets a new lease of life

Feature
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When Beren Matheson Nowell learned that Ipswich's only refill shop was at risk of closing, the words "I'll do it" tumbled out of his mouth before he had truly processed what taking over a business would mean.

That spontaneous moment of commitment has ensured that this beloved independent business continues to serve its community from it's store on Woodbridge Road.

Unwrapped & Refill, established in 2021, reopened under new ownership on Wednesday, 2 April, with eager customers showing their support by turning out in impressive numbers.

Beren outside Unwrapped & Refill, formerly Lucy's Unwrapped & Refill
Beren outside Unwrapped & Refill, formerly Lucy's Unwrapped & RefillOliver Rouane-WilliamsIpswich.co.uk

From redundancy to shop owner

"I was made redundant in February 2024, and asked Lucy [the previous owner] if there was a chance I could work in the shop one day a week," Beren explains.

Originally from "drab suburban outer London," Beren moved to Ipswich via Norfolk four years ago and has developed a genuine affection for the town and its community. Working at Unwrapped & Refill quickly became more than just a job.

"I thoroughly enjoyed working in the shop, getting to know the customers, and feeling like I was making a difference, however small, in helping the community to make more sustainable choices."

So when the opportunity to take ownership arose, the decision came naturally – if unexpectedly.

A community rallies

The transition to new ownership wasn't a solo effort. Beren speaks warmly of the encouragement received from customers and a group of supporters he dubs "community lenders."

"The shop is beloved by our customers, and there has been strong support to keep it going. They, along with four people, who I call my 'community lenders' – namely Robert Marsland, Joy Allen, Melody Shaw and Sandrine Malfait – have encouraged me along the way, and I am so grateful to them for their vote of confidence."

Beren manning the till at Unwrapped & Refill
Beren manning the till at Unwrapped & RefillOliver Rouane-WilliamsIpswich.co.uk

This community spirit extends to the day-to-day atmosphere in the shop. While Beren acknowledges that shopping at a refill store requires more effort than grabbing packaged goods off supermarket shelves, the social experience makes up for it.

"People are so friendly, and we all end up chatting to one another, which you just don't get at the supermarket, or online shopping."

Sustainable shopping made simple

For the uninitiated, Unwrapped & Refill offers a range of food (both dried and frozen), cleaning products, toiletries and treats – with an impressive 600 products in total. The business aims to source as much as possible from local suppliers and operates on a "closed loop" system, where empty containers are returned to suppliers for washing and reuse.

While Beren isn't planning radical changes, there are plans to reorganise the shop into clearer "departments" to make products easier to find. There's also an intention to phase out the minimal non-vegetarian products over time, reflecting the environmental benefits of reduced meat consumption.

For those curious about refill shopping but intimidated by the concept, Beren offers reassuring advice:

"Start small – pick one item you could easily swap, and go from there. We always have spare tubs, jars and bags for you to use, so don't be afraid to pop in to case the joint, even if you don't have a beautiful set of Kilner jars at the beginning.

"You'll soon find more and more items at Unwrapped & Refill that you can add to your shopping list – and every swap you make makes a difference," he adds.

Teamwork makes the dream work

Beren isn't running the shop alone. Megan, an Ipswich local who was looking for more meaningful work, has joined the team and will be the main "face" of the shop, working at least three days a week.

"We share a similar sense of humour, and we have a good laugh," says Beren. "I think the customers have taken well to her."

Beren will continue to work in the shop on Wednesdays and Saturdays while handling behind-the-scenes responsibilities, and the team is looking to add a "floater" who can work one day a week and provide holiday cover.

The bottom line

In an age of online shopping and disposable consumerism, Unwrapped & Refill stands as a reminder of retail's potential to build community while addressing environmental concerns. While Beren admits refill shopping requires more effort, he points out that their products are often cheaper than mid-range supermarkets while matching them in quality.

With the business already profitable, Beren hints at ambitious future plans: "To entice more customers from across the town to shop more sustainably...who knows – I may open another branch in good time!"

For now, though, the focus is on ensuring that Ipswich's much-loved refill shop continues to thrive under its new ownership – one sustainable swap at a time.

Oliver Rouane-Williams speaking with an elderly couple in the town centre

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